Email is a very powerful method of marketing – it costs nothing but can reap huge rewards. By emailing the Webmaster of other websites you can set-up a large number of link exchanges quickly and easily. In this tutorial I’ll explain how to do this.
There are two ways of finding websites to set-up link exchanges with. The first is to use the normal search engine results to find a list of relevant sites to exchange links with. You can then create a link to their website, then email the Webmaster (webmaster@example.com) to say you’ve provided a link to their website and in return ask that they provide a link to your website. This can be done with a large number of websites in a reasonably short amount of time.
The other method is to obtain a list of websites that are providing links to your competitor websites, then as above, link to their website and request a reciprocal link to your website. You can obtain a list of websites that link to another website by using Google, Yahoo or MSN. For example to find the websites that are providing links to microsoft.com you can type the following in the search engines: -
Google: link:www.microsoft.com
Yahoo: linkdomain:www.microsoft.com
MSN: link:www.microsoft.com
It is useful to keep track the emails you have sent so that you can see which websites have then replied and which haven’t – a spreadsheet is useful for this. If after say 10days the Webmaster has not replied, you could try sending another email, or simply remove the link you have added to their site.
{ 0 comments… add one now }